The Lowdown on Salesforce’s New Cloud Product for Retail Bankers

Although the Salesforce product line is non-industry specific, the company has made efforts to enter the verticals market with new products for the financial services industry Most recently, the company announced Financial Services Cloud for Retail Banking, a product designed to help banks improve their customer service Here is a quick rundown of what it… Read more »

What Features Are the Most Requested in Salesforce?

One of the best things about Salesforce is its active community of users, who constantly strive to make the platform better for everyone By sharing suggestions and feedback, these users play a vital role in adding new features to Salesforce Here is a quick look at some of the most popular crowdsourced ideas currently under… Read more »

AI Is Here – What Does It Mean for Sales?

The advent of Artificial Intelligence is all but guaranteed to change the way companies do sales. Salesforce is leading the charge of this AI revolution, with its AI tool, Einstein, designed to optimize sales processes using customer data. The rise of AI also means sales teams can expect a number of changes and benefits, such… Read more »

Get Your Team to Jump on the Salesforce Bandwagon

One of the biggest challenges of introducing Salesforce to organizations involves getting people to sign up and embrace the change. Like any potentially disruptive technology, Salesforce has a learning curve, and getting people to accept it is something many Salesforce admins struggle with. Here are a few strategies to make your End Users see the… Read more »

Must-Use Strategies for a Great Sales Day

Although a career in sales has never been more challenging, there are many tricks sales managers can use to stay productive. In this post, we look at a few effective techniques to ensure your sales days are consistently productive! Although a career in sales can be exciting and lucrative, it’s not a profession people think… Read more »

3 Essentials for Running a Successful Salesforce Campaign

Salesforce Campaigns are among the most underrated objects that come out of the box with Salesforce. But when used right, Salesforce Campaigns can be an immensely powerful way to bring your marketing initiatives together — making prospect tracking faster and more efficient. Here are a few techniques to use Salesforce Campaigns effectively. Of all the… Read more »

What Salesforce Pros Need to Know About Pardot

Despite its popularity, many Salesforce users still have a hard time understanding the B2B marketing automation tool – Pardot. Many businesses and Salesforce pros have reaped the rewards of Pardot, increasing revenues and improving customer relations. In this guide, we cover a few basic facts about Pardot to help you understand it’s relation to Salesforce.… Read more »

How to Implement a Sales Automation Tool

If you have yet to automate your sales processes with an automation tool, you could be wasting time, money, and resources without even knowing it Sales automation is perhaps the best way to optimize your sales activities, freeing up time you can use to build relationships with customers and improve your products/services But before adopting… Read more »

How to Prepare for Your Salesforce Business Analyst Interview

The demand for Salesforce business analysts has never been higher, with labor market research firm Burning Glass Technologies noting that demand has quadrupled since 2012 But while demand for business analysts with Salesforce backgrounds is high, doesn’t mean finding work will be easy. Prepare for your next interview by knowing what areas most hiring managers… Read more »

Should You Use Social Media to Look for a Job?

In today’s jobs market, the challenge is to find different ways to stand out from the competition. As more and more companies use social media when recruiting candidates, it has never been more important to put your best foot forward online Using social media when job hunting lets you show your tech skills and thought… Read more »